Creative leader moving
culture & business.

I’m not going to tell you about all the awards I’ve won. I’m not even going to talk about where I’ve worked or the brands I’ve touched. You can find all of that on my résumé.

I’d rather tell you what moves me, and why I do what I do.

I care about people. Period.

Ad Age has called me an activist. I’m proud of that. Not because I’m interested in labels, but because I’ve never believed creativity should sit quietly on the sidelines.

I believe the best ideas can change how people see themselves, how brands show up in the world and what society believes is possible. That belief has led me from telling stories and building brands to inventing products, designing experiences and creating platforms that bring people together.

My work has always been rooted in people. Not one type of person, but people as a whole. People whose truths have been overlooked. People whose experiences have been misunderstood. People who deserve to see themselves represented with honesty, complexity and humanity.

The awards are meaningful. But they’ve never been the reason I do this.

I do it because creativity can create access. It can open doors, shift perspectives and give someone an opportunity they may never have imagined for themselves. Sometimes that happens through product innovation. Sometimes through technology. And sometimes simply by telling a powerful truth through a story that represents the many cultures and people who make up our world.

I’m a creative leader, an inventor and an entrepreneur. But I’m also a husband, a father and someone who cares deeply about the world we are leaving behind.

At the end of my life, I don’t want to be remembered only for the work I made or the awards I won. I want to be remembered for leaving the world better than I found it, and for creating opportunities for a multitude of people to do the same.